The Floristry School, Sheffield

The industrial heritage of Sheffield has been well-preserved especially when it comes down to the repurposing of its impressive steel mills. The Eagle Works is one such building, and can be found in Kelham Island, a buzzing, metropolitan development of independent shops, cafes, restaurants and bars. There is a different type of steel being wielded […]
Kay’s Flower School

Until the beginning of 2020, sister’s Deirdre and Janette of Kay’s Flower School in Dublin were running a successful floristry school, having taken over from their mother who’d originally founded it in the 1980s. But then the pandemic hit, and everything closed down, but that didn’t defeat Kay’s, they simply moved online. Only it wasn’t […]
Sue Lee, Askham Bryan

A career in advertising and marketing for a newspaper group may have been busy and well paid but for Sue Lee, it just wasn’t fulfilling. ‘I thought, there must be more to life than this, what do I really want to do? Floristry was the answer.’ Originally based in Oxfordshire, a relocation back up to […]
Allan Raby, East Durham College

When a florist friend asked Allan to help out one Mother’s Day, he was hesitant at first, as you might be if you had been running a pub and restaurant for the last fourteen years. But always ready to lend a hand he agreed and found, to his surprise, that he rather liked it. So […]
Flower factoids

There are no black flowers! If you’re after a Goth look, florists can usually produce miracles but going fully black won’t be so easy without some help. The pigments (colours) that flowers produce are all to do with photosynthesis and attracting pollinators so black is not one of them. Yes, there is a yummy black […]
Why buy flowers

Because they are good for you… and for anyone you give them to! In fact, a simple bunch of flowers randomly placed by a florist a few weeks ago* actually stopped a young woman killing herself.* So, this isn’t just us saying flowers and plants are good for you to boost sales … it’s both […]
FAQs and Contacts

Why a day for the Florist industry? Talk to most people and they think being a florist is wafting around in pretty frocks or chinos playing with flowers whilst wearing a flowery pinny or – heaven forfend – a tabard! Oh, how untrue!! They definitely don’t play with flowers … it is bally hard work […]
Iconic flowers

What makes a flower iconic? Sometimes it’s because of its popularity – the rose is the biggest selling flower in the world so MUST be on. Sometimes because it represents a season – Peonies are just the perfect way to start Summer. Others because they have stood the test of time or have had a […]
Facts, Figures & Timelines

How the chain works 12 years, 10 weeks and 24 hours! Creating and finally delivering a flower to the end consumer is huge, complex, and totally global. In fact, a flower could have been through several countries before it makes it to its final destination for commercial production … and that includes the UK. There […]
What is a Florist?

Read the Oxford Dictionary definition and it’s simple … a person who owns or works in a shop that sells flowers and plants or a shop that sells flowers and plants. Collins add in the all-important word ‘arrange’ to say a florist is a shopkeeper who arranges and sells flowers and sells house plants while Cambridge extend it a […]
Where, why and how to train

25 Jobs in Floristry
