In 1923 Interflora started with a simple idea: to connect florists across the country, so that people everywhere could communicate with beautiful blooms. We wanted to help people mark their individual moments of joy and sadness, celebrations and news. 100 years later, in a busier world, we think that helping people share their feelings matters more than ever. It’s why our network of 1,000 florists still handcraft each and every bouquet, arrangement and tribute, using incredible skill, creativity and compassion. Every item crafted by an Interflora florist is made to tell a story, to express real emotion, to be enough when words aren’t – to say more.   

 Our community of fabulous florists are the heart and soul of our business and together we deliver over 2 million of these special moments every year. Some of our florists have been crafting floral masterpieces for generations, others are just starting out on their flowery adventure, but every single one is a local florist serving their local community across the UK and Ireland.  

 Come and join us and you can wrap your business around our brand name and benefit from the millions of pounds we invest each year shouting about our florist heroes.  

 Find out about how Interflora membership can benefit your flower business.

Floristry Trade Club

The Interflora Floristry Trade Club was started by Interflora and is an online community and resource hub for florists, flower shop owners, those looking to become a florist and basically everyone in the floral industry. The Trade Club provides advice and resources to help floral businesses thrive and individuals improve their floristry skills.​ 

​Some of the topics covered include; sustainable floristry, advice on how to become a florist, business boosting advice, competition floristry, the latest floral trends and so much more…